The odd ramble…
A new decade of positive impact
I’m celebrating 10 years as a freelance copywriter this week. Thank you to all the fabulous clients I’ve worked with, the graphic designers, web designers, photographers and videographers who have collaborated on projects. I have loved every minute and can’t wait for the continued positive impact we’re going to wreak in the coming decade!
It’s why I write!
I interviewed this fabulous family and wrote their story which was incorporated in a fundraising mail pack, resulting in donations worth 40% over target. That is what I love about being a freelance copywriter. The opportunity to spread the word about a service that could lighten the load of someone’s day.
I love writing blogs
I bloody love writing blogs. I’ve written about plastic pollution, regenerative farming, the best pubs in Essex, food waste, cyber security, robotic sailing marks, clinics in the Congo, fostering kids … there is SO much great work being done by SO many. Let’s share it better.
More than just a copywriter
I’ve been in client services and marketing for so long, I probably don’t appreciate how much more than copywriting I do for clients. Today I’ve helped a client decide whether to advertise and what info to get from the publication to get the most impact. And that’s before we’ve even talked about the copy.
Green needs a facelift
You heard it here first.
Greenspiring: inspiring others to take up green initiatives, technologies and behaviours, to increase understanding and uptake at the rapid rate the planet demands.
Showcase the work
I’m writing case studies this week. Interviewing client stakeholders and capturing the great stuff. Showcase the work. It’s the evidence of your brilliance!