Copy Guidelines

Brand guidelines are invaluable, but with your online presence so reliant on great copy and that copy potentially coming in from all angles; social media managers, blog writers, marketing managers and agency counterparts, it’s no wonder you don’t have one clear, consistent brand voice. The consequence? Readers losing trust and interest, migrating to brands who do write consistently.

Why not let me define your brand values, brand voice, tone of voice and lay down a few easy-to-follow rules?  That way, anyone writing for your brand follows the same clear guidance and writes in a pre-determined brand voice, building trust and that consistency audiences crave.