The odd ramble…

This is my mission
Vicks Ward Vicks Ward

This is my mission

Marketeer for 30 years, copywriter for 7 of them and this is where I’m at.

Read More
Storytelling that celebrates change
Marine & Specialist Sectors Vicks Ward Marine & Specialist Sectors Vicks Ward

Storytelling that celebrates change

People are at the heart of storytelling. And by extension your marketing.

I’ve had the joy of interviewing lots of characters and been privileged enough to write their stories. Here’s a handful of talented men and women in the yachting industry, all determined to have a positive impact on the world; whether it’s ocean conservation, plastic pledges or diversity and inclusion.

Read More
This is my why
Vicks Ward Vicks Ward

This is my why

A day after stepping back from copywriting and my “why” becomes crystal clear.

Read More