The odd ramble…
How can your job help the planet?
As a sustainability focused copywriter I get to write about all manner of topics and long ago decided if I could write about (to sell) anything, then I would use it as a force for good. To help others to understand better. To be empowered to make healthier, kinder choices for all of us.
Make way for nature
As a copywriter with a focus on sustainability, I make it my business to read information from scientists and researchers on the latest findings on climate change, biodiversity, pollution and renewable energy sources.
Sustainability in New Zealand
I met my daughter in Auckland, New Zealand for a bit of a road trip and it got me thinking about sustainability. The kiwis do it so well. But it reminded me of the work my clients do back home too!