Storytelling is a great way to sell what you do, well. This is a story I wrote for Troon Yacht Haven, capturing the history of this beautiful Oyster Smack “Rosa & Ada”, built in 1908, and what having it berthed at Troon has meant for her owner Duncan Baillie.

My Big Help Out Day volunteering copywriting hours to Julia’s House hospice.

Marketeer for 30 years, copywriter for 7 of them and this is where I’m at.

The not-so Great Plastic Garbage Patch

Me outside my old McCann Erickson building in Bristol. I loved that job, but when I got my first job as a secretary in the world’s smallest ad agency I NEVER thought I’d end up working as an Account Director for the largest!

People are at the heart of storytelling. And by extension your marketing.

I’ve had the joy of interviewing lots of characters and been privileged enough to write their stories. Here’s a handful of talented men and women in the yachting industry, all determined to have a positive impact on the world; whether it’s ocean conservation, plastic pledges or diversity and inclusion.